Meta Ads & Google Ads Management - Skyorions Technologies
Paid Advertising — Meta & Google

Turn Every Rupee
of Ad Spend into
Real Revenue

We manage high-performance paid ad campaigns on Meta (Facebook + Instagram) and Google — built around your goals, your audience, and your budget. No wasted spend. No guesswork. Just measurable results.

Average ROAS
Meta + Google Both Platforms
Weekly Performance Reports
📘 Meta Ads
🔍 Google Ads
₹2.8
Cost per Lead
↓ 34% vs last mo.
4.2×
ROAS
↑ 18% vs last mo.
2,841
Leads This Month
↑ 62 from target
6.8%
Click-Through Rate
↑ Industry avg 1.2%
Daily Leads — Last 7 Days
Total Ad Spend ₹48,200
Revenue Generated ₹2,02,440
Campaign Status ● Active
₹2.8 Cost per lead
4.2× Return on ad spend
0
Average ROAS Delivered
0
Avg. CPL Reduction
0
Meta + Google Expertise
0
To First Live Campaign
What We Run

Two Powerhouses.
One Focused Team.

We specialise in the two platforms that drive the most direct-response revenue for Indian businesses — Meta Ads and Google Ads. Different strengths, one unified strategy.

Meta is where you interrupt people with the right message before they're even searching. With 400M+ Indians on Facebook and Instagram, it's the most powerful tool for brand awareness, lead generation, and retargeting — especially for B2C and local businesses.

  • Precise audience targeting by interest, behaviour, age, location, and income bracket
  • Lead generation campaigns with instant forms — no landing page required
  • Retargeting website visitors, video viewers, and page engagers
  • Instagram Reels and Stories ads for high-reach at low CPM
  • Lookalike audiences built from your best customers
  • Full-funnel campaigns: Awareness → Consideration → Conversion
400M+ Indian Users on Meta
₹5–₹40 Typical CPL Range

Google is where people go when they're already looking. Search campaigns capture high-intent buyers at the exact moment of need. When someone searches "digital marketing agency Lucknow" — you want to be the first result. We make that happen.

  • Search campaigns targeting high-intent keywords in your niche
  • Google Display Network for brand awareness across millions of websites
  • YouTube pre-roll and skippable ads for video reach
  • Performance Max campaigns with AI-driven cross-channel delivery
  • Local search ads to drive calls and walk-ins for physical businesses
  • Shopping campaigns for e-commerce product listings
90%+ Search Market Share India
High Intent Buyer-Ready Traffic
Ad Formats We Manage

Every Format, Optimised for Results

Different goals need different formats. We match the right ad type to the right objective — so your budget drives the outcomes that actually matter.

📋
Meta
Lead Generation Ads
Instant forms built directly into Facebook and Instagram. Users submit their details without leaving the platform — the highest-converting format for service businesses.
Best for: Services, real estate, coaching, education
🎬
Meta
Video & Reels Ads
Short-form video creatives delivered in Reels and Stories feeds — massive reach at the lowest CPM on the platform. Perfect for brand building and product launches.
Best for: Brand awareness, product launches, app installs
🖼️
Meta
Carousel & Image Ads
Multi-image carousel ads that tell a story or showcase multiple products. Single-image ads for clean, direct-response creatives with one clear call-to-action.
Best for: E-commerce, multi-product showcases, promotions
🔍
Google
Search Campaigns
Text ads shown to people actively searching for what you offer. The highest-intent traffic available in digital advertising — these users are ready to buy.
Best for: Services, local businesses, high-ticket offers
📺
Google
YouTube Ads
Pre-roll and in-stream video ads on YouTube — the world's second largest search engine. Skippable and non-skippable formats for reach and awareness at scale.
Best for: Brand storytelling, product demos, reach campaigns
🚀
Both Platforms
Retargeting Campaigns
Re-engage visitors who saw your product but didn't convert. On Meta, retarget website visitors and video viewers. On Google, use RLSA to show search ads to warm audiences.
Best for: Recovering lost leads, increasing conversion rates
How We Work

From Zero to Optimised Campaign

We don't just "run ads." We build and manage a system that continuously improves — so results compound over time.

01
Audit & Goal Setting
We audit your existing ads (if any), understand your offer, audience, and business goals — then define measurable KPIs before spending a rupee.
02
Strategy & Audience Research
We map your funnel, identify best-fit audience segments, research competitors, and plan the campaign structure across platforms and objectives.
03
Creative & Copy
We write high-converting ad copy and brief creatives — static, video, or carousels — tailored to each format's best practices and your brand voice.
04
Launch & Test
Campaigns go live. We run A/B tests on creative, copy, and audiences simultaneously — learning fast what drives the lowest cost per result.
05
Optimise & Scale
Weekly optimisation: kill what doesn't work, scale what does. We report transparently — every metric, every week, every rupee accounted for.
Why Skyorions

We Don't Just Run Ads —
We Build Revenue Machines

Most agencies set up campaigns and let them run. We actively manage, test, and improve every week — treating your ad budget like it's our own.

🎯

Zero Waste Spending Philosophy

We cut underperforming ads fast. Every rupee is tracked to outcomes — not impressions or vanity metrics. If it's not generating leads or sales, it stops running.

📊

Transparent Weekly Reporting

You get a full performance dashboard every week — leads, cost per lead, ROAS, reach, and recommendations. No black-box management. Full visibility, always.

🤖

AI-Augmented Optimisation

We use AI tools alongside platform-native algorithms to find audience patterns, test creative variations faster, and scale winning campaigns with precision.

🔄

Creative Refresh Every 2 Weeks

Ad fatigue kills campaigns silently. We proactively refresh creatives before performance drops — keeping your CTR high and CPL low throughout the campaign lifecycle.

Sample Campaign Results
Illustrative
₹3.2
Cost Per Lead
↓ from ₹18 previously
3.8×
ROAS
↑ in 6 weeks
Monthly Ad Spend₹30,000
Leads Generated940
Revenue Attributed₹1,14,000
CTR (vs 1.2% avg)5.4%
PlatformsMeta + Google
Time to First ResultsWeek 1
Who We Work With

Ads That Work Across Every Industry

Paid ads are industry-agnostic when the strategy is right. Here's where we've driven results — and where we can do it for you.

🏠
Real Estate
Lead gen for property developers and brokers. Qualified buyer enquiries at scale.
🎓
Education & EdTech
Admissions campaigns, course signups, and webinar registrations at low CPL.
💄
D2C & E-Commerce
Product sales, ROAS optimisation, shopping campaigns, and retargeting funnels.
🏥
Healthcare & Wellness
Patient acquisition, clinic bookings, and health product campaigns — compliantly.
🍽️
Restaurants & F&B
Local awareness, offer promotions, and footfall-driving campaigns for cafes and chains.
⚖️
Professional Services
Lead generation for lawyers, CAs, consultants, and B2B service providers.
🛋️
Home & Interior
Renovation, furniture, and interior design leads. High-value buyers from Facebook.
📱
Apps & SaaS
App install campaigns, trial signups, and user acquisition at target CPIs.
Management Plans

Transparent Pricing, No Hidden Fees

Our fee is for campaign management. Your ad spend goes directly to Meta or Google — we don't mark it up. What you pay us is what you get: strategy, execution, and results.

Starter
8K/month
Management fee (excl. ad spend)
Recommended spend: ₹10K–₹25K/mo
  • 1 platform (Meta or Google)
  • Up to 3 active ad sets
  • Campaign setup & targeting
  • Basic creative briefing
  • Bi-weekly performance report
  • WhatsApp updates
  • A/B creative testing
  • Landing page recommendations
  • Retargeting campaigns
Scale
25K/month
Management fee (excl. ad spend)
Recommended spend: ₹75K+/mo
  • Meta + Google + YouTube
  • Unlimited active campaigns
  • Full creative production support
  • Advanced audience segmentation
  • Performance Max + Shopping campaigns
  • Real-time analytics dashboard
  • Dedicated account manager
  • Priority WhatsApp support

Ad spend is paid directly to Meta/Google by the client. Our fee covers strategy, setup, management, testing, and reporting only.

Common Questions

Paid Ads FAQ

For Meta Ads, we recommend a minimum of ₹10,000/month in ad spend to generate enough data for meaningful optimisation. For Google Search Ads, ₹15,000–₹20,000/month is our recommended minimum. Below these thresholds, the platform's algorithms don't get enough data to optimise delivery effectively. Our management fee is separate from your ad spend.

Meta Ads typically generate leads within the first 24–72 hours of launch. Google Search campaigns start getting clicks and conversions within 1–3 days. However, the first 2–3 weeks are a learning phase where the algorithm optimises delivery. You'll see consistent, predictable results by week 3–4. We set clear expectations upfront based on your specific offer and industry.

We handle ad copywriting (headlines, descriptions, CTAs) for all plans. For Growth and Scale plans, we provide creative direction and briefs — and can produce static image creatives. Video creatives work best when you provide raw footage, which we then script and guide. We're flexible: if you have an existing design team, we'll collaborate; if not, we can recommend a production approach that fits your budget.

It depends on your business. Meta is better for reaching people who don't know they need your product yet — great for B2C, lifestyle, impulse purchases, and brand building. Google is better when people are actively searching for what you offer — great for services, local businesses, and high-intent buyers. For most businesses, running both together creates the most efficient funnel: Google captures demand, Meta creates it. We'll advise the right mix for your specific goals.

We track the metrics that matter to your business — leads, cost per lead, ROAS, revenue, calls, or store visits — not just impressions and clicks. You receive a structured weekly report with campaign performance, what we tested that week, what we're changing, and what we're scaling. We also give you access to a shared dashboard so you can check performance anytime between reports.

Absolutely. We do a full audit of existing campaigns before taking over — identifying what's draining budget, what has potential, and what structural issues exist in the account. We typically restructure underperforming accounts before optimising, which often shows dramatic improvement within the first month. If you've been burned by poor results before, we'd love the chance to show you what good management looks like.

Stop Guessing. Start Getting Results.

Get a free audit of your current ad account — or let us plan your first campaign from scratch. No commitment, no fluff, just a clear picture of what's possible.